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What was the turning point for your business? Was there a moment you knew you had something special?Īs a young person, I was a cutter. People began to see this and say, “How the heck are you doing this taking a book and turning it into a transformational experience?” We started to create conferences called Igniting Souls Conference, and we’ve had those now for 12 years. With one book, I turned it into a course, the other a workshop, an immersive experience, a podcast, a blog, a vlog, etc. I personally started experimenting with the 18 streams of income. So I decided to start being an entrepreneurial author. None of these books made it so big that I could leave my day job. That was the creativity that was trying to ooze out of me. While I was a pastor, I started writing books. I was in Powell, Ohio as a pastor for 12 years. How did the idea for your business come about? We took our readers to Shawshank Prison in Ohio and had an experience called Dream Job Boot Camp.
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Now with courses and workshops, it’s very transformational.įor example, one of my books, Day Job to Dream Job, was about how you can go pro with your passion. As a result of all the products and services tied to the book, it increases people’s influence, impact, and income. The way we do that is we create other products and services based on the book, like turning it into a conference or course. We say, let’s take that book, and instead of it being a message, let’s turn it into a movement. What do you mean by “18 streams of income”?
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We also publish and protect intellectual property. Together, we help you increase your influence, impact, and income. Our right-fit clients share our core values for making a difference in the world. We serve authors, entrepreneurs, and influencers. Igniting Souls is the full-service writing, publishing, and marketing agency that helps you turn books into 18 streams of income. Read on to learn about his “Jimmy Dean Sausage Strategy” of marketing and how confronting his deepest wound transformed his career.įollow Kary Oberbrunner on Socials: Facebook | Instagram | LinkedIn Give me a summary of your business in 200 words or less. Passionate about Web3 and turning books into “18 streams of income,” Kary’s approach to the book business is far from conventional. Kary Oberbruner began his entrepreneurial journey as an author, which evolved into creating and running his own publishing company.